Who We Are

Founded in 1989 by David Kozatch, D.I.G. has offices in New York City and Long Island. We provide custom research and consulting services to help companies effectively market new concepts, products, and technologies to their respective audiences.

We help clients with b2b and b2c issues in a range of industries:

  • Financial and professional services
  • Telecom / wireless / broadband
  • Computer software / hardware
  • Entertainment / Media
  • Healthcare
  • Shipping and other business services
Usability and Web site evaluations:

Since 1996, we have been performing usability research for clients, including version 1.0 Web sites for clients like Absolut, Verizon, and HBO. We've also tested numerous emerging technology concepts, from Web 2.0 applications to enterprise software solutions.

 

“David handles all of the qualitative research (both focus groups and individual depth interviews) that we do in Corporate Marketing at ADP, and I cannot recommend him highly enough. His handling of all aspects of a project is superb – from the initial design to moderating the groups/conducting the interviews through to the final report. Furthermore, he delivers projects on or ahead of schedule and does whatever is needed to meet our often very tight deadlines."

− Deborah Barron
Vice President, Market Intelligence
ADP Corporate Marketing