Web / User Interface Evaluation

When evaluating an individual communication or strategy, we'll consider all aspects of the user's experience with the brand – both online and offline.

In our user interface evaluations, we look at several factors - concept acceptance, usability, and communication effectiveness - and make sure they work in concert to satisfy both customer expectation and your business goals.

We'll measure a web site or other interface’s performance against established usability heuristics – i.e., generally accepted principles of good usability and design.

Types of interfaces tested include:

• Usability lab testing for commercial Web sites, including testing of functional pages, HTML and paper prototypes
• Company intranet
• Proprietary software solutions
• Electronic kiosks
• Handheld devices